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Heidi Arriza

A trained graphic designer, Heidi Arriza's passion has always been creating patterns, stationery, and wrapping paper, and presenting items in unique and creative ways. She owns and runs Heidi, a versatile collection of vibrant, coordinating paper journals, note sets, gift wrap, and accessories sold in 35 stores nationally and online at Her company and designs have been featured in Instyle, Lucky Magazine,?Daily Candy, and elsewhere. Heidi lives in San Francisco, CA.